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An Eye on the Alma Mater

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Published by Matthew K. Tabor July 5th, 2007 in Americana

I spent a few hours today reading an impressive backlog of Independence Day articles. In the mix was Roger Kimball’s review of that celebrated [and long overdue] guide to young manhood, the Igguldens’ Dangerous Book for Boys, in which Kimball gives us a glimpse into the book, but more importantly tells us why it matters. His review, from the virtues extolled to some of the projects detailed, reminded me of a magazine I had on my shelf.

I’ve got dozens of issues of Boys’ Life from 1950-1960 - they’re even better than Wikipedia when I need to pass some time reading interesting stuff. It’s full of how-to’s, historical serials, current events articles, engaging fiction and some gorgeous photographs/artwork. Though published by the Boy Scouts, almost every bit of content was of general interest to any boy and his father. [I particularly like the advertisements for Winchester, Ithaca, Remington, Stevens and other gunmakers.]

The July 1950 cover was commissioned to Reynold Brown [responsible for movie posters for Ben-Hur, Attack of the 50ft Woman, The Time Machine and more, available for viewing at that link] with the instructions that he combine Jamboree scouts with Independence Day. The resulting work shows, “Jamboree scouts looking at a mural of Continental soldiers at Valley Forge. The mural shows them repairing the Betsy Ross Flag, the first Stars and Stripes, with loving care, despite their own suffering during that winter of incredible hardships.”

It’s so gorgeous that I had to scan it and share. Not only is the mural wonderful, but seeing a group of boys admire and ponder it with the attention it deserves gives me hope, albeit 57 years after the original publication.

Boys' Life cover, July 1950 - Valley Forge

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Responses to "Celebrating Independence Day, 1950: A Boys’ Life Cover to be Remembered"
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July 6th, 2007 at 9:19 am

It’s hard to believe, but Boys’ Life had ads for guns well into the 1980s. I can’t imagine they have any today.

July 6th, 2007 at 1:05 pm

I remember vaguely seeing ads for Crosman airguns in those 1980s Boys’ Life issues. Do you know which makers were featured in the 80s? I was never a scout, so I didn’t get the magazine regularly.

There are so many good serials and shorts in these old issues of BL that I might have to buy a larger scanner to archive them properly.

July 6th, 2007 at 3:26 pm

I don’t exactly remember the brands, though I know the Crosman air guns were one of them.

Does Boys’ Life still do this? In our culture of rabid anti-violence around kids, is this still kosher?

July 16th, 2007 at 7:10 pm

Jim,

I glanced at a Boys’ Life from 1984 - there were more ads for pocketknives than firearms, but a few makers were still represented [I remember a full-page Marlin and a smaller ad for Daisy].

They weren’t nearly as artistic as the ads from the fifties. I haven’t seen a recent issue, so I can’t comment on what they’ve got in 2007. I’ll see what I can find out.

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